Competitive Identity: The New Brand Management for Nations, Cities and Regions | Hardback

Released on 13 November 2006

Author: Simon Anholt | Format: Hardback

Write a review

RRP £29.00

11 new from £28.19

RRP £29.00

Also available used from £24.72

Results 11-11 of 11

Sold by: PapaMedia

79% Positive Feedback  (from 44 ratings)

Condition: New

In stock | Shipping now

Comment: Brand New, Perfect Condition. May Ship From Overseas, Allow Additional Delivery Time.

SuperPoints 71 SuperPoints

£70.95

Free Delivery

Results 11-11 of 11

Some organizations use branding in a more successful way than others. They see their brand as a symbol of their reputation. This leads to an international recognition of the brand and the reputation it carries with it. This kind of branding, if intelligently and responsibly applied, can bring real benefits to countries, cities and regions as they compete and collaborate in the global community. It hasn't much to do with advertising or public relations, but it has a lot to do with understanding what a place really stands for - for the people who live there as well as the rest of the world.

customer Reviews

 Average rating (0 reviews)

Rate & Review

Be the first to review this product! | Write a review

Help our customers make the best choices by telling everyone what you think about this product.

Rakuten's Play.com Delivery & Returns
  1. Free Delivery to the UK: within 3-5 working days from dispatch date
  2. Free Delivery to Europe: within 7-10 working days from dispatch date
  3. UK First Class Delivery: within 2-3 working days
  4. UK Express Delivery: next working day if ordered before 3pm

We want you to be happy every time you shop with us, but if you ever need to return anything, we're here to make things as easy and convenient as possible.

If you're not completely satisfied with your purchase, you can return the item to us in its original condition within 30 days of receipt and we'll issue a full refund, or replace the item, if preferred. To return an item, please go to your  order history  page, select the order you would like to return, and follow the simple steps at our online returns centre.

PlayTrade Delivery & Returns

Items purchased through PlayTrade are usually dispatched within 24 hours. Please see individual product listings for more information.

PlayTrade purchases need to be returned directly to the seller. If you wish to return a PlayTrade purchase, please contact the seller through your  order history page.

More Information

Delivery:  To find out more, please read our returns policy.

Returns:  To find out more, please read our returns policy.

AuthorSimon Anholt
PublisherPalgrave Macmillan (United Kingdom)
Year2006
ISBN9780230500280
FormatHardback - 200 Pages
Illustrationsillustrations