Origionally wanted the Sony Bravia, but it was sold out so looked through all the LCD's at the same price as this one on Play.com, and settled for the Samsung, having some experience with the company in a mobile phone capacity I know this is something that they do well.
First off, Play.com is probably where I buy most of my eletrical goods, due to excellent postage times and great value, speant a small fortune with this company and glad of it!
The Television looks sublime, shiney black surroundings, slick stand, and great resolution. Makes me wish I had Sky HD so i could use up the third HDMI port.
In terms of Gaming, Xbox 360 games look brilliant once you've set them up properly. Left 4 dead, COD5 two of the ones I've been playing on it. COD5 has never ever looked better than in HD.
In terms of DVD's and films, I'm a huge DVD fan, main reason why I shop with Play.com, Most films look brilliant, watched Iron man on it lastnight and was blown away by the quality of the viewing experience, this was played using my Xbox 360.
It's been pointed out previously however that the television is Sluggish at best to respond to commands from the remote, but them it's really a minor annoyance when kept in context with the fact that its great looking, great to watch, and brilliant Value.
Overall if i could give it an out of 10 rating, this would be on a safe 8.5 I'd say probably one of the best out of its equals at this price.
Hope this review helped.