This Television firstly looks beautiful, its looks stunning and the size, (although at first it seems big) is just right. The sound quality is simply brillaint when your watching a Blu-ray, and its still very good on channel and DVD but just not as stunning, but where it shines is in blu-ray, as the picture is spectacular, whether its a 720p football game, a standard soap or a full 1080p/24 blu-ray... it looks great, the picture is full of colour, with motionflow turned up to high (which i highly recommend) there is practically no motion blur, which means the detail is held well throughout fast motions... The settings are great, loads to play around with to make the picture better (or worse if you do it wrong), and the great sony menu which is easy to use is here, meaning pictures, music, video, analog and digital channels can be found, as well as internet access, calenders, clocks and other features. Theres a great amount of inputs, and all can have their own different settings, which is also a great feature considering for a movie you might want the surround sound on and for a soap on your box you may not. The only fault, and it may just be my TV, at a cretain frequency we got a vibrating noise, however this was rfecently fixed by sony for free and apparently its a problem with many Televisions on the market as we rang many companies saying its normal for these types of TV's. A very good Television with hardly any faults and well worth the money and as with many sony products, its bound to stand the test of time.