I purchased this camera last month after being impressed by its many features. My previous camera was a Fuji finepix s5500 which i was very impressed with but dated with its 4mp and unable to zoom in and out on video footage which was also poor quality. So i decided to upgrade to the HS10, before buying i had done some research and the reviews looked good, was a bit disappointed it was only 10MP, a big step up from what i had but below the current standard, also the next model the HS20 comes out in a couple of months and is 16MP.
I have to say i was disappointed in the quality of photos taken by the camera. I can honestly say that i get a much finer and better quality photo on my S5500. The 7 shot burst mode is quite good and you can change the time between shots. One of the big selling points is the 30x zoom, it is also a mnaulo zoom by turning the lens ring, however i find the flash that sits on the camera gets in the way, you can only twist the zoom ring from underneath and can not get your fingers all the way round resulting in have to twist, replace fingers and twist again.
The battery life is quite impressive, they easily last longer then my old model. Now the full HD video recording, it is good but flawed. While recording you can zoom in and out by twisting the zoom ring but the focusing is automatic and the shot gets blured while ur zooming and then refocuses when you stop. which is annoying.
I also have an when i put the video recording on my pc with the sound and video being out of sync, however this may be an issue with my sd card or pc. the video plays back fine on the camera itself.
It is a good camera but i feel let down as i expected so much more compared to my camera i purchased in 2004. i expected more of a step up in class. it has plenty of iso settings and auto modes to play with as well as manual settings. maybe if you can get it at a good enough price it will be worth it.
Remember this is a bridge camera, if you really went the best shots you need to go for a DSLR.
The camera also has a slow recording mode but to have it at the slowest it is at a poor quality setting.
If i could make my decision again, i would probably choose a different camera as its not as superior as i expected over my old camera, and i have also read that comment elsewhere