When searching for a tv, people like me always want the best at the cheapest. Let me explain why this tv is so great purely on comparison.
Spec wise it hits the ball out of the park, most plasma and lcd's range from 100hz to 200hz this tv has 400hz, next if you know your stuff you will know that contrast is very important as it determines black levels again panasonic kill the competition (Well at least at the price), also the build is very good and sturdy, remember back in the days when things were built to last this tv brings back the tradition. If your like me you might have kids who play on the wii and occasionally forget to tie the strap to their wrist, fortunatly the panasonic has a tough panel and hasnt broke even though the kids have thrown the wii remote several times.
Sound quality is great with its built in speakers, picture quality is amazing to have anything better will cost you an arm and a leg and most likly be a diffrent class i.e LED backlit etc.
Anyway trust me get this tv you wont regret it, panasonic is the best in its class