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Gola Active Alvord Womens Toning Shoes/Fitness Trainers (Blue)

Released on 13 March 2013

Brand: Gola

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New from £24.99

The Gola brand was launched in May 22nd 1905 in Leicester. No one is entirely sure how the name came about but it is understood that the word Gola is an anagram of the word Goal which might go someway to explaining the companyï'½s long running association with Football. Gola's first ad campaign for football boots was launched in the mid 30s with the slogan ï'½Gola mens Goalsï'½. Gola did its bit for Britain by making boots for the army during World War II. In the early 2000ï'½s Gola relaunched themselves as a ï'½retroï'½ sports fashion brand. Gola remain as high profile as ever and is the footwear of choice for many people in the public eye such as Paul Weller, Robbie Williams. Jude Law, and Liam and Noel Gallagher.

Part of the Gola Active toning trainers range, the Gola Alvord is a women's fitness and toning trainer with an engineered sole to provide you with improved posture and fitness levels. Two pioneering balance domes are incorporated on the sleek sole unit to create slight instability which in turn stimulates key muscles to aid toning. Benefits include stronger leg and gluteal muscles, improved core strength, reduced pressure on joints, a strengthened back, improved blood circulation and overall improved health and wellbeing. Everyday wear is encouraged to optimise physical activities. It stimulates key muscles and encourages your body's natural metabolic activity. Wear whilst going about your daily routine, whether you are heading out for a leisurely stroll or going to work! These trainers are also suitable for running.

Features a breathable textile mesh upper for ventilation and comfort, with synthetic overlays for support and durability. Also features a white Gola logo on the tongue. The removable Poliyou insole is made of components that contain antibacterial, odour resistant and moisture wicking properties to enhance comfort and to keep the foot cool and dry. The cushioned dual density phylon midsole provides comfort and shock absorption. The padded collar and padded tongue offer comfort, whilst the non-marking rubber outsole delivers traction and stability.
  • Synthetic

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